Audience & Partners
Inside Higher Ed serves the entire higher ed landscape – two- and four-year institutions, government organizations, corporations and nonprofits – with the best editorial, marketing and recruiting solutions. We have a high-quality audience to make your postings impactful.
More than 2/3 of our candidate pool are unique to Inside Higher Ed Careers and do not seek employment on the two other large higher education job boards. By advertising with us, you are tapping into the professionals you need and want at your institution. Below are just a few stats to give insight into how you can reach our readers and who are readers are.
OUR AUDIENCE BY THE NUMBERS
ABOUT YOUR PROSPECTIVE APPLICANTS | READER DEMOGRAPHICS
WHERE THEY WORK NOW
THEIR LEVEL SENIORITY LEVEL
24% are underrepresented races and ethnicities
83% of our readers have a master’s degree or higher
37% have a doctorate
65% Are between the ages of 41 and 59
57% of our readers are women
ACTIVE JOB SEEKERS
WHY PASSIVE JOB SEEKERS MATTER
Our audience is comprised of both active and passive job seekers — a huge value-add for utilizing our job board. Passive job seekers are individuals who like to keep abreast of opportunities that may best fit their next career step and will apply to these select openings. Passive candidates are a great applicant pool for a few of the following reasons.
They continue to build and utilize their skills, experience and network in their current role.
They are less likely to exaggerate their experience because they are not pressed to get a job.
They tend to apply only for the openings they find appealing — making them engaged applicants from the start and interested in your specific opportunity (and not just landing any job).
They are less likely to apply to multiple jobs at the same time — lowering the chance that you, as a hiring manager or recruiter, will have to negotiate with someone who has multiple offers on the table.
Our readers bookmark our website and visit weekly, if not daily because we are a trusted source. You can count on getting your openings in front of this audience through our relevant job alerts, email newsletters, news articles, opinion pieces and more.
IN GOOD COMPANY
Do you want to learn more about Inside Higher Ed Careers? Contact us today. Call 1-202-659-9208 or email us at firstname.lastname@example.org.
As you promote your openings, you want to be in good company to attract and recruit the talent you desire. Below are just a few of our clients. We can provide a broader list upon request or you can see for yourself by visiting our job seeker portal.
“Recruiting through Inside Higher Ed has noticeably increased the quality, diversity, and number of candidates in our pool.”
— Office of the Provost, California State University, Long Beach